Just once a year, 600 of the country’s most influential entreprenuers and their supporters get together in one room for the New Zealand International Business Awards.
Host New Zealand Trade and Enterprise asked Verve how it could make more of the opportunity with this Who’s Who crowd.
We made the black-tie evening about more than just statuettes, smiles and handshakes.
We stood down the usual entertainment, and instead developed a light-hearted story about the exploits of some of the great Kiwi winners of yester-year. Gorgeous 3D projection mapping technology brought it all to life against a global cityscape.
By telling the back-story, we made the successes of the award finalists mean more. And we showcased the way New Zealand Trade and Enterprise is working with business to take great Kiwi ideas global.